Zobo.tv / Grid2 International
Art Direction, Design, Copywriting
Environmental Graphics, Illustration
One of the most interesting retail environment projects I've designed, the principals of this state-of-the-art home theatre store in North Carolina sought an environment that was fun and relaxed. The wall, signage, and window displays had to be designed to draw attention and provoke a memorable experience, not only because Zobo.tv was a store unlike any others, but because there was no business collateral to reinforce the graphic story.
